An apology goes a long way to rewind Corden’s ban

Here is a great example of the power of an apology to fix a wrong. Comedian James Corden did the right thing when he was called-out on social media for being verbally abusive to restaurant staff.

Oct 18, 2022

'Mistaken Humour' costs an executive his job

This is just another example of people forgetting that their personal and professional brands are constantly on display thanks to social media

Oct 05, 2022

Beyond Meat's Head of Operations forgets his head

Beyond Meat's Head of Operations forgets his head when he allegedly punched and bit a person's nose following a vehicular accident.

Sep 21, 2022

Diversity, Equity and Inclusion in a Swimming Cap

Does it really take this long to do what’s obviously right?!

Sep 07, 2022

Aviva shows their Size only Amplified their Brand Blunder

Frankly, the sexist comments made during the shareholders meeting were unacceptable and insulting to all women.

Jun 01, 2022

The Beginning of Equity in Women’s Team Sports

It’s taken over 5 years in the courts but finally some good news for the US Women’s soccer team.

May 18, 2022

Take Accountability Even If it Hurts

Walmart wants a new trial instead of taking accountability for their lack of equitable support for a long=tenured employee with Down Syndrome.

May 04, 2022

Miss-educated Director of Education: 'Colour blind' equality doesn’t lead to calling the police on a 4-year-old student

How can a Director of Education not do their homework? Teachers called Police on 4-year-old kindergarten student...

Apr 06, 2022

Actions speak louder than words:  Old Navy ‘Tees’ up the year ahead

Old Navy shows how to brand authentically and put their words into year-round action.

Feb 23, 2022

The Cost of Ignoring...

Most people never stop to think about the costs and impacts of ignoring someone.

Jan 21, 2022

Do Better Mr. Better.com

Part of a CEO's role is to represent the company's brand and ensure company values are represented in everything they do. So what happens when a CEO publicly tarnishes their brand?

Dec 27, 2021